Of AWeber Autoresponder Software System
a successful website to be effective, you must find ways to keep
visitors coming back for repeat visits and to stay in touch with
them. One very effective way to do this is through a
newsletter you can publish but rather than just posting new issues on
your website, it would be better to have your website visitors
subscribe so that they can receive your newsletter via email.
You can then alert them to new articles at your website. This
is exactly what I do with the monthly newsletter from Free Spirit Gallery.
I tell visitors about new native art articles as well as other
interesting websites I find. The easiest and most effective
way is to use an autoresponder software system. I use one
called AWeber and I’ll take you through the process of what I do with
How We Use Auto Responders At Free Spirit Gallery
more difficult way to manage subscriptions is for people to email you
to subscribe and then manually develop a database of subscribers
followed by mail merging each new issue. Making adjustments
to your database would turn out to be a nightmare. You don’t
want to do this especially once your subscriber list starts growing.
has a very easy system to create many different professional looking
sign up boxes for my visitors to subscribe. I use boxes that
are right on my webpages as well as hover boxes which appear over
webpages when my visitors first arrive at the Free Spirit Gallery
website. I choose the design of box I want as well
as the information I want my visitors to fill in and then it’s just a
matter of cutting and pasting a generated HTML code that goes into my
can monitor the effectiveness of each type of box I use since AWeber
automatically tracks the statistics of the boxes. I can even
run test trials where the system will alternate two different boxes on
the same webpage to determine which one is more effective in getting
can always choose to unsubscribe anytime as the autoresponder system
includes a special link at the bottom of each email sent out.
The maintenance of adding and unsubscribing is therefore
automatic. This makes my website in compliance with anti-spam
regulations since visitors choose to opt in as subscribers and can
leave whenever they wish.
subscribers first sign up, they are sent a welcome message from
me. This is known as a follow up message.
AWeber automatically does this for me 24/7 whenever I have a new
subscriber. This is why such as system is called an
autoresponder. For another website I run, I even have a
series of follow up messages that are sent out at predetermined time
intervals after each message. This setup is ideal for
multiday educational reports for example.
other type of email message I use is called a broadcast and this is
what I use for my newsletters. I usually write my newsletters
in Microsoft Word first and then paste over to AWeber. The
system allows me to send out the gallery newsletter as an HTML or a
simple text message. I tend to use text messages just because
not everyone out there has computer setups to read HTML messages
efficiently, especially in areas without high speed internet.
add links to useful webpages in my newsletters and one very useful
thing that AWeber can do is track the rate of how often each link is
clicked on. This helps me learn which native art topics are
of most interest to my subscribers.
it comes to writing my newsletters, I will write when I’m
inspired. Sometimes, I end up writing enough material for a
few issues at a time. I can then create separate broadcast
messages on the autoresponder as future newsletters and specify which
future dates each issue will be sent out. This is all set up
in advance so the system sends out the next few issues automatically
for me while I work at other projects (or while I’m sleeping!).
can also choose to send out the same newsletters or broadcast messages
to subscribers who signed on from different websites I run.
If I feel that a certain issue would be relevant for visitors from
let’s say two different websites, then AWeber allows me to include
different subscriber lists for each message. I don’t do this
for the Free Spirit Gallery newsletter but do for some of my other
websites since they sometimes have related material.
autoresponder software system is quite easy to use. I can
create as many lists and send out as many messages as I want.
If I tried this with my own email system, I will likely have problems
with my internet service provider. The thorough
statistics track how many subscribers I have and even which countries
they are from. There are separate reports for each message I
send out as well.
support service from AWeber is also good. They have an online
chat system with their support staff during business hours and their
email response is usually within 24 hours. They even have
educational tutorials to help new users.
is one of the top autoresponders chosen by webmasters today.
I’ve been using this system for a few years and have easily built up
almost 10,000 subscribers worldwide for my newsletters
combined. The annual subscription to the AWeber service is
affordable and I definitely recommend this autoresponder to all serious
website owners - click on any of the AWeber graphics on this page to
learn more about their system. They usually let you try their system for free for a month to see if you like it.
I also wrote an article on how to choose website hosting services.